ABOUT US
At Mobovi, we believe in the farmer of the future!
We believe that teamwork and structured workflows are the foundation of any well-functioning dairy farm.
Our mission is to provide farmers with smart, intuitive tools that simplify operations, improve collaboration, and ensure that tasks are performed with confidence and precision. By transforming complex daily routines into streamlined workflows, we help farmers achieve greater productivity, clarity, and success.
Maintain direction, create clarity, and strengthen your business so that you, as a leader, end up with greater peace of mind and energy in your everyday life.
Increase job satisfaction in your team with clear tasks, good communication, and certainty in individual roles.
Attract and retain your employees, comply with rules and agreements, and see your business improve.
The story behind Mobovi
Mobovi began with a mission: to bring structure and efficiency to cattle farms through innovative digital tools.
The idea was born from co-founder Mathias Munch-Pedersen's first-hand experience growing up on a farm. Mathias understood the challenges of managing teams, streamlining workflows, and promoting employee satisfaction on farms.
Mathias teamed up with Jesper Mortensen and Bjarke Eg Sørensen, both experienced professionals with deep roots in agricultural innovation. Together, they combined their knowledge and experience to develop Mobovi. They worked directly with dairy farmers to ensure that the platform took into account the unique challenges of modern agriculture.
What started as an idea born out of agricultural expertise has grown into a practical solution for farms seeking to optimize operations, promote teamwork, and bring clarity to their workflows. Mobovi is more than a tool—it is the result of a shared commitment to improving the way farms work.
Mathias Munch-Pedersen
Mathias has extensive experience in agriculture through both work and education, and he is passionate about helping farmers optimize their farms.
Jesper Mortensen
With his extensive background in agriculture and experience in developing and managing software companies, Jesper has unique expertise in creating value for dairy farmers.
Bjarke Eg Sørensen
With his background in agriculture and extensive experience in sales from large AG-tech companies, Bjarke has the ability to see the value all the way to the barn.
Sina Nejadbakhtiari
Sina is a software engineer with a passion for developing user-friendly IT systems that create value for the user without compromising on quality.
Gerda Navickaite
Gerda is a front-end developer with a strong focus on UX/UI design. She builds clean, responsive interfaces that deliver smooth, engaging, and user-friendly digital experiences.
Rasmus Terp
Rasmus is a trained agricultural engineer and has solid practical experience in agriculture. With his background, he is passionate about making a difference by selling and implementing value-adding systems that strengthen the operations and structure of agricultural businesses.